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Strategic Foresights

One of the featured categories on All Things Insights is our Strategic Foresights resource page featuring a range of helpful information for the insights professional surrounding change. This includes content such as critical thinking, foresight culture, fringe mapping, trend mapping, futurism, horizon scanning, methodologies, forecasting, scenario planning, predictive modeling, and more. The strategic foresights resource section is ideal for those involved in planning future insights strategy, forecasters, those dealing with corporate or consumer uncertainty, corporate foresight, and more, and provides knowledge and education for the insights expert and novice alike.

 

Strategic foresight, also known as futures thinking or futures planning, is a proactive and systematic approach to understanding and anticipating future possibilities, trends, uncertainties, and disruptions that could impact an organization, industry, or society. It involves analyzing a wide range of potential future scenarios to inform present-day decision-making and strategic planning.

 

Strategic foresight is particularly valuable in a rapidly changing and uncertain world, as it equips organizations with the tools to anticipate challenges, identify opportunities, and make decisions that position them for long-term success. It helps organizations move beyond reactive approaches to strategic planning and encourages them to proactively shape their own futures. Content could include anticipating change, scenario planning & building, environmental scanning, weak signals, uncertainty management, long-term thinking, innovation strategy, risk mitigation, adaptability, and cross-disciplinary approaches.

Articles

Thinking Ahead with the Advantage of Foresights Methodologies

At the front end of insights strategy, strategic foresights is not simply guesswork but is instead a specific methodology and the tools developed to a...

Embrace Futurism to Prepare for New Opportunities

Futurism plays a critical role with insights and marketing in looking at the potential shape of the future. For a brand or company, this could include...

Stay Ahead of the Curve by Building Foresight Culture

Building a foresight culture focused on the future is a critical tool for today's enterprises to compete. It is also much like building a foundation f...

Sharpening Your Strategic Foresights Vision

From a company-wide perspective, what will the future hold? No one truly has the answer but through strategy and planning, one can be better prepared....

Investing Insights into Product & Brand Innovation

Customer insights are a key cog in driving brand and product developments. And so, it's imperative that the Insights discipline invests in product and...

Using Insights to Predict the Future

A key component of any marketing strategy is to think about and plan for the future. Despite constant macro and micro disruption, marketers can still...

Digital Twin Insights

If there's one thing we know for certain, it's that there is a major shift happening in tech, specifically in the ways we quantify the human self, and...

2023 Outlook

Known uncertainty. We enter 2023 with some of the most known uncertainty of our lives. Going into 2019- certainty. Going into 2020- certainty-albeit m...

20 Quotes On Risk, Truth, Wealth And More

Dan Runcie, Founder, Trapital sat down with Percy 'Master P' Miller at the most recent TMRE. The discussion focused on how Miller's background provide...

Slow Power: Pacing The Speed Of Insights

We know from Aesop's "The Tortoise And The Hare" that the ability to achieve great speed doesn't always mean finishing first in a given journey. And w...