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insights ROI

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Engaging Sales with Market Research

At TMRE @ Home's Insights ROI & Strategy Summit, Joe Agostinelli, Sr. Director of Market Research, Morningstar, gave the presentation, "Strategic Insi...

Diving Deeper into Insights ROI

The third day of TMRE@Home, May 2, will demonstrate best practices involved in developing and positioning insights ROI. Fusing AI, data and analytics...

Navigating the Insights Capability

Thomas Walker, Vice President, Global Consumer Insights at eBay, and Christopher Frank, Author, Co-Faculty Director at Columbia University, presented...

Navigating to Insights ROI

All Things Insights' Seth Adler had a chance to sit down and get cooking with Jordan Cusner, Head of Guest Insights, Popeyes Louisiana Kitchen at TMRE...

Diving Deeper into Measuring Insights ROI

If you can measure it, you can manage it. Insights leaders came together on this panel discussion on "Measuring Insights ROI" to share their respectiv...

Demystifying Insights ROI

Key challenges come into translating business insights into ROI. This includes data quality, research bias, no direct translation of insights into bus...

Establishing Insights ROI

In a recent ATI Gathering…Insights ROI, the community looked at the complex issue of insights return on investment from several different angles. Co...