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Perfect Your Product Launches by Powering Them with Predictive Analytics

Predictive analytics is more than a buzzword; it's two buzzwords used together. But really it's a powerful tool that can profoundly impact business ou...

Reinforcing Insights Through Data Engineering

The world of data is always expanding, and with it the need to capture insights. Understanding what stories the data can tell is not always evident at...

Defining Governance to Deliver Data Benefits

Big data is here, it's a growing trend and it's not going away anytime soon. The rise of artificial intelligence and other technological developments...

Turning Data into Market Intelligence

When surveying a new market opportunity, the company's market intelligence efforts come into play. This valuable data helps determine market segmentat...

Diving Deeper into Insights ROI

The third day of TMRE@Home, May 2, will demonstrate best practices involved in developing and positioning insights ROI. Fusing AI, data and analytics...

Blending Analytics & Insights

The second day of TMRE@Home, May 1, will demonstrate best practices involved in marrying analytics with insights. Insights from analytics can be an ev...

Plugging into the Future With AI

TMRE@Home is going to be held virtually this year from April 30 to May 2, 2024, and it will feature several educational tracks for insights and market...

Building the Analytics & Insights Ecosystem

The recent TMRE Continued virtual event hosted a session, "Blending Analytics & Insights to Drive Business Outcomes." Moderated by All Things Insights...

New Frontiers for Capturing Consumer Sentiment

Kajoli Tankha, Senior Director, Consumer Marketing Insights, Microsoft, and David Evans, Senior Research Manager, Microsoft, held the session, "Captur...

Operationalizing a Hybrid Approach to AI

In "Insights + AI: Operationalizing A Hybrid Approach," Christina Speck, Vice President, Corporate Strategy & Commercial Product, Blue Cross & Blue Sh...