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actionable insights

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Activating Insights Leadership

Insights leaders are facing new challenges and demands from their organizations. With the rapid growth of artificial intelligence, and the influx of B...
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Elevating Insights Impact

Market research efforts are evolving as corporations strive to determine actionable insights, implement new operations and infrastructures, and establ...
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Finding Stakeholder Alignment

Stakeholder alignment is increasingly important in both overall business and insights strategy. As the enterprise strives for organizational success,...
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Driving Analytics & Insights Action

At this year's TMRE @ Home, Shivani Shah, National Category & Shopper Insights Manager, H&WB, Church & Dwight Co., Inc., presented the session, "Data...
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Taking a Customer-Centric Business Approach

Growth marketing continues to be an effective and nimble way to attract, engage and retain customers. Billed as an alternative to traditional marketin...
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Harnessing Data Storytelling

As data becomes more accessible throughout an organization, the need for data storytelling becomes more important in terms of strategy. It's no longer...