empathy

Articles

data science
artificial intelligence
empathy
human insights
human intelligence
consumer insights

January 21, 2025

Navigating Humanity, Technology, and Consumer Engagement

At TMRE 2024, the spotlight was on the evolving world of market research. The sessions focused on how companies are blending traditional human-centere...

data science
human-centric
insights soft skills
empathy
human insights
consumer empathy

Happy family of four and dog walking on the beach by the ocean.

July 9, 2024

Building Empathy to Improve Insights

While customer centricity is a key attribute in today's insights and data-driven corporate culture, success must also be built on a concept of empathy...