AI integration

Articles

insights strategy
data science
artificial intelligence
human insights
AI integration
collaboration
consumer insights

A 'robot' data-like hand shaking the hand of businessperson.

January 24, 2025

The AI-Enhanced Research Revolution

At TMRE 2024, the AI Summit spotlight was on how companies can adapt to the ever-changing landscape of AI-powered research while still staying grounde...

data science
artificial intelligence
machine learning
automation
AI in market research
AI integration

Robotic hand holding a light bulb shaped points of light rising up into the sky.

August 9, 2024

The Fusion of AI and Market Research

Market research has traditionally been a hands-on task that is time consuming and resource-intensive, from generating data collection to holding in-pe...