Content featuring Christina Speck
Redefining Fans: The Spectrum of Engagement
In today's consumer-driven market, understanding audience behavior is crucial for businesses to connect with their target demographic. While tradition...
Reconnecting With Unengaged Customers
We all know the stories of successful consumer loyalty reward programs, which benefit the customers that are most loyal with rewards, points, discount...
Plugging into the Future With AI
TMRE@Home is going to be held virtually this year from April 30 to May 2, 2024, and it will feature several educational tracks for insights and market...
Operationalizing a Hybrid Approach to AI
In "Insights + AI: Operationalizing A Hybrid Approach," Christina Speck, Vice President, Corporate Strategy & Commercial Product, Blue Cross & Blue Sh...
TMRE Continued 2023…an ATI Gathering
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Revealing Top Market Research Themes from TMRE 2023
The market research industry gathered for three days of TMRE (The Market Research Event) in sunny Denver at the Gaylord Rockies Resort & Convention Ce...
H2 2023 Insights Spend & Trends Report
The latest edition of the Insights Spend & Trends Report has just been released—and artificial intelligence (AI) is clearly on the minds of the indu...
Winning the Future of Fandom
All Things Insights' Seth Adler recently connected with Christina Speck, former VP Corp. Strategy, Blue Cross & Blue Shield of Rhode Island, at this y...
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analytics new product development innovation management consumer insights data science innovation artificial intelligence March 21, 2025 Harnessing th...
TMRE Continued
Focusing On Key Lessons Learned Through A 2024 Lens Join us as we bring together the community to distill lessons learned from TMRE in Denver as well...
TMRE Continued…an ATI Gathering
The latest edition of the Insights Spend & Trends Report has just been released—and artificial intelligence (AI) is clearly on the minds of the indu...