survey design

Articles

data science
data quality
artificial intelligence
data governance
survey design
market research fraud
fraud detection

Red brick with crack with two band aids across it.

September 10, 2025

The Integrity Imperative: Combating Market Research Fraud

Market research fraud poses a serious threat to data integrity, causing unreliable insights and eroding trust in the industry, not to mention the fina...

user experience
data science
data quality
customer feedback
online surveys
survey design
survey insights

Graphic features multicolored faceless people like a survey.

July 23, 2024

Enhancing Data Quality to Improve Online Surveys

As larger online surveys grow in use and popularity, they are becoming more democratized in the marketplace. Even non-experts can deploy such survey m...